Yifei Jin
GT Student Apartment

Power-Build Construction

GT Student Apartment

"The Hive" — student housing with a wayfinding identity built from great thinkers.

Student HousingUnit DesignWayfindingBrandingSignage
Year2024
LocationAtlanta, GA, USA
TypeStudent Housing
RoleDesign & Wayfinding
ToolsAutoCAD, SketchUp, Enscape, Illustrator, Photoshop

The building offers a full range of unit types — studios through multi-bed shares (A1 through F-series) — each drawn as a furnished plan so residents can read how the space actually lives: where the bed, desk, kitchen and bath fall, and how roommates share. The mix keeps small footprints efficient while giving every type a clear, livable diagram.

The identity ties the whole building together. Under "The Hive" brand, each apartment door becomes a numbered portrait — a vivid, faceted pop-art likeness of a scientist or philosopher set against a saturated color field. The portraits double as wayfinding and as a small daily encouragement: residents come home past Newton, Einstein, Da Vinci or Curie. I developed the unit plans and designed the signage system — the portraits, layout, room-numbering and the door-panel artwork.

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